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WWE News: Raw TV ratings report for Monday's three-hour Rock episode

Nov 15, 2011 - 5:16:17 PM
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By James Caldwell, Torch assistant editor

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WWE Raw on Monday, November 14 featuring The Rock's TV return scored a 3.25 rating for all three hours and a 3.37 rating in the standard two hours.

The 3.37 rating would have been the highest since May 23, which was the Raw after Randy Savage's death and a Raw followed The Rock guest-starring on the Tough Enough lead-in to Raw.

Raw averaged 4.74 million viewers for all three hours and 4.95 million viewers for the standard two hours. Raw's bonus first hour averaged 4.31 million viewers, followed by 5.00 million viewers in the standard first hour (second overall), and an average of 4.91 million viewers in the final hour.

It marked the ninth week out of the last 12 where Raw's final hour has dropped from the standard first hour. However, the second hour averaged the most viewers in 16 weeks dating back to the July 25 episode.

-- On cable TV Monday night, Raw ranked #2 behind ESPN's Monday Night Football game in overall viewers and key male demographics. Among males 18-34 & males 18-49, Raw's regular two hours drew the best numbers since WrestleMania season.

-- On a week-to-week comparison to last week's dreadful ratings, Raw was up significantly in the adult demos, but not as much with teen male viewers. Raw was up 20.0 percent in a18-34, up 25.0 percent in a18-49, up 35.7 percent in m18-34, up 30.6 percent in m18-49, up 30.1 percent in m12-34, and only up 14.8 percent in m12-17.

Caldwell's Analysis: Rock helped deliver a strong number for Raw considering the show had been in a slump for the better part of the last three months following Summerslam Season. Whether that translates into Survivor Series buys remains to be seen, but it certainly helps on the TV side when USA Network has all kinds of bragging rights over NBC and it helps boost the network's quarterly average for Q4-2011.


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