1/4 Raw Twitter TV Ratings – slow start to 2016

Monday’s Raw did not get off to a good start in Nielsen’s Twitter TV Ratings to begin 2016 despite a WWE Title match, the return of Chris Jericho, and big show-closing angle for the Royal Rumble.

Raw Social Media Tracking

– January 4: Raw drew a unique Twitter audience of 1.292 million, down about 500,000 from the 2015 finale on December 28.

Raw’s total impressions were 8.860 million, down about 150,000 from Dec. 28.

Raw’s numbers were remarkably similar to the first episode of 2015, which drew a unique audience of 1.234 million viewers.

– On Monday night, Raw ranked #2 among series & specials, trailing “The Bachelor” on ABC, which topped Raw by four times.

If compared to one-off sports programming, Raw would have ranked #4 behind the epic OU-KU triple overtime college basketball game on ESPN, one other college game, and one NBA game.

Next week features the return of Brock Lesnar, but will be against the college football National Title game.