{"id":12484,"date":"2016-03-03T14:18:12","date_gmt":"2016-03-03T20:18:12","guid":{"rendered":"http:\/\/www.pwtorch.com\/site\/?p=12484"},"modified":"2016-03-03T14:18:12","modified_gmt":"2016-03-03T20:18:12","slug":"wwe-announces-multi-year-deal-with-phone-company","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2016\/03\/03\/wwe-announces-multi-year-deal-with-phone-company\/","title":{"rendered":"WWE announces &#8220;multi-year deal&#8221; with phone company"},"content":{"rendered":"<div id=\"pwtor-454589924\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p>WWE announced Thursday a &#8220;multi-year sponsorship&#8221; agreement with Cricket Wireless, a subsidiary of AT&amp;T.<\/p>\n<p>Cricket is AT&amp;T&#8217;s prepaid wireless brand that will work with WWE to try to attract new customers through regular sponsorships.<\/p>\n<p>Included is sponsorship of WrestleMania 33 &#8211; at AT&amp;T Stadium in Texas. Plus, upcoming Summerslam, Royal Rumble, and Payback events.<\/p>\n<p>Cricket, which is already the sponsor of the Raw Pre-Show on WWE Network, will also sponsor live events, Raw and Smackdown content on USA Network, and other Network content.<\/p>\n<p>As part of the deal, John Cena has been named the Cricket brand ambassador for WWE. Cena will also promote the deal on his social media.<\/p>\n<p>Dolph Ziggler will also remain in a brand ambassador role after coming on-board in 2015 at the start of the partnership.<\/p>\n<p>\u201cIt\u2019s time to take it to the next level,&#8221; said Janna Ducich, the marketing officer for Cricket.\u00a0&#8220;This sponsorship enables us to reach fans through WWE events that have been staples in living rooms for decades.&#8221;<\/p>\n<p>Terms of the deal were not disclosed, but WWE is looking to gain all-important Network subscribers as part of in-store promotions at Cricket outlets.<\/p><div id=\"pwtor-684175828\" class=\"pwtor-content pwtor-entity-placement\"><div align=\"center\" data-freestar-ad=\"__336x280 __336x280\" id=\"pwtorchcom_test_300x250\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_test_300x250\", slotId: \"pwtorchcom_test_300x250\" });\r\n  <\/script>\r\n<\/div><\/div>\n<p>https:\/\/youtu.be\/pNCq5goy0CE<\/p>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-1045583279\"><div id=\"pwtor-2785392278\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>WWE announced Thursday a &#8220;multi-year sponsorship&#8221; agreement with Cricket Wireless, a subsidiary of AT&amp;T. Cricket is AT&amp;T&#8217;s prepaid wireless brand that will work with WWE to try to attract new customers through regular sponsorships. Included <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2016\/03\/03\/wwe-announces-multi-year-deal-with-phone-company\/\" title=\"WWE announces &#8220;multi-year deal&#8221; with phone company\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":1239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[1840,242,116,71],"class_list":["post-12484","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news_wwe","tag-cricket-wireless","tag-dolph-ziggler","tag-john-cena","tag-wwe"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/2015\/10\/WWELogo_3x2.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/12484","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=12484"}],"version-history":[{"count":1,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/12484\/revisions"}],"predecessor-version":[{"id":12485,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/12484\/revisions\/12485"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/1239"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=12484"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=12484"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=12484"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}