{"id":19380,"date":"2016-05-14T10:11:40","date_gmt":"2016-05-14T15:11:40","guid":{"rendered":"http:\/\/www.pwtorch.com\/site\/?p=19380"},"modified":"2016-05-14T10:15:50","modified_gmt":"2016-05-14T15:15:50","slug":"pop-bumps-tnas-sat-morning-replay-tv-viewership-break-four-week-run","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2016\/05\/14\/pop-bumps-tnas-sat-morning-replay-tv-viewership-break-four-week-run\/","title":{"rendered":"Pop bumps TNA&#8217;s Sat. morning replay &#8211; TV Viewership break down over four week run"},"content":{"rendered":"<div id=\"pwtor-1326912529\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p>In mid-April,\u00a0Pop TV shifted TNA&#8217;s weekly Impact replay to Saturdays looking to see if there was an audience for pro wrestling on Saturday mornings.<\/p>\n<p>After four weeks, it appears the experiment has concluded, as no Impact replay is scheduled for this week.<\/p>\n<p>The first replay airing on April 16\u00a0drew 80,000 viewers, which was close to the Tuesday night replay average of 88,571 viewers.<\/p>\n<p>However, the audience was nearly cut in half for the second Saturday morning airing, which drew only 48,000 viewers.<\/p>\n<p>Impact increased slightly to 52,000 viewers on April 30 and 53,000 viewers on May 7. However, not enough to draw near the 80,000 mark again.<\/p>\n<p><strong>Impact Sat. Morning Progression<\/strong><\/p>\n<ul>\n<li>Apr. 16: 80,000 viewers \/ 33,000 adults 18-49<\/li>\n<li>Apr. 23: 48,000 viewers \/ 15,000 adults 18-49<\/li>\n<li>Apr. 30: 52,000 viewers \/ 10,000 adults 18-49<\/li>\n<li>May 7: 53,000 viewers \/ 10,000 adults 18-49<\/li>\n<\/ul>\n<p>&#8211; DEMOGRAPHICS: The median age of the four airings was in the 50s, falling outside of the desired 18-49 window, as captured by the decline of a18-49 viewers from Week 1 to 2-4.<\/p>\n<p>Also, the replays started with 22,000 males 18-49 viewers on April 16. Then, the audience was cut in half to an average of\u00a010,000 m18-49 viewers for the next\u00a0three airings.<\/p><div id=\"pwtor-3387409534\" class=\"pwtor-content pwtor-entity-placement\"><div align=\"center\" data-freestar-ad=\"__336x280 __336x280\" id=\"pwtorchcom_test_300x250\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_test_300x250\", slotId: \"pwtorchcom_test_300x250\" });\r\n  <\/script>\r\n<\/div><\/div>\n<p>The number of female 18-49 viewers was minuscule, going from 11,000 on Week 1 to half of that for the next three weeks.<\/p>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-3747764242\"><div id=\"pwtor-1988433419\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>In mid-April,\u00a0Pop TV shifted TNA&#8217;s weekly Impact replay to Saturdays looking to see if there was an audience for pro wrestling on Saturday mornings. After four weeks, it appears the experiment has concluded, as no <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2016\/05\/14\/pop-bumps-tnas-sat-morning-replay-tv-viewership-break-four-week-run\/\" title=\"Pop bumps TNA&#8217;s Sat. morning replay &#8211; TV Viewership break down over four week run\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":1550,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[4],"tags":[203,1011,120,204,202],"class_list":["post-19380","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news_tna","tag-impact-wrestling","tag-pop-tv","tag-tna","tag-tna-impact","tag-tna-wrestling"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/2015\/10\/Impact_3x21.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/19380","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=19380"}],"version-history":[{"count":1,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/19380\/revisions"}],"predecessor-version":[{"id":19381,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/19380\/revisions\/19381"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/1550"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=19380"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=19380"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=19380"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}