{"id":21930,"date":"2016-06-06T09:15:40","date_gmt":"2016-06-06T14:15:40","guid":{"rendered":"http:\/\/www.pwtorch.com\/site\/?p=21930"},"modified":"2016-06-06T10:56:10","modified_gmt":"2016-06-06T15:56:10","slug":"wwe-announces-executive-hire-brand","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2016\/06\/06\/wwe-announces-executive-hire-brand\/","title":{"rendered":"WWE announces executive hire for The Brand"},"content":{"rendered":"<div id=\"pwtor-4258514905\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p>WWE announced Monday a new executive hire overseeing\u00a0The Brand.<\/p>\n<p>Long-time Mattel executive Julia Jensen has been hired to the position of &#8220;Vice President, Brand.&#8221;<\/p>\n<p>Jensen will report to chief brand officer Stephanie McMahon. Her role will be &#8220;working across WWE\u2019s business units to help drive revenue and further enhance the company\u2019s brand reputation among key constituencies including advertisers, business partners, media, and investors.&#8221;<\/p>\n<p>Jensen worked for 15 years with WWE&#8217;s toy license partner, Mattel, as VP of Global Brand Communications. WWE noted she was &#8220;responsible for overseeing global communications across all businesses and driving brand engagement and relevancy for iconic Mattel brands, including Barbie.&#8221;<\/p>\n<p>The executive hire is the latest step in WWE&#8217;s emphasis on the company&#8217;s branding in the business marketplace, especially trying to improve WWE&#8217;s image and attract blue-chip advertisers partnering with NBC Universal.<\/p>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-258572187\"><div id=\"pwtor-1276540392\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>WWE announced Monday a new executive hire overseeing\u00a0The Brand. Long-time Mattel executive Julia Jensen has been hired to the position of &#8220;Vice President, Brand.&#8221; Jensen will report to chief brand officer Stephanie McMahon. Her role <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2016\/06\/06\/wwe-announces-executive-hire-brand\/\" title=\"WWE announces executive hire for The Brand\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":1239,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[8,3],"tags":[3029,250,71],"class_list":["post-21930","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news_women","category-news_wwe","tag-julia-jensen","tag-stephanie-mcmahon","tag-wwe"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/2015\/10\/WWELogo_3x2.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/21930","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=21930"}],"version-history":[{"count":1,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/21930\/revisions"}],"predecessor-version":[{"id":21931,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/21930\/revisions\/21931"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/1239"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=21930"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=21930"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=21930"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}