{"id":28016,"date":"2016-08-02T12:27:40","date_gmt":"2016-08-02T17:27:40","guid":{"rendered":"http:\/\/www.pwtorch.com\/site\/?p=28016"},"modified":"2016-08-02T12:27:40","modified_gmt":"2016-08-02T17:27:40","slug":"81-raw-social-media-tumbles-week-2-new-era","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2016\/08\/02\/81-raw-social-media-tumbles-week-2-new-era\/","title":{"rendered":"8\/1 Raw Social Media activity tumbles in Week 2 of &#8220;New Era&#8221;"},"content":{"rendered":"<div id=\"pwtor-572559118\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p><strong>By James Caldwell, PWTorch assistant editor<\/strong><\/p>\n<p>Week 2 of WWE Raw in the &#8220;New Era&#8221; fell 28-36 percent in\u00a0social media activity.<\/p>\n<p><strong>WWE Raw Social Media Tracking<\/strong><\/p>\n<p><strong>August 1:\u00a0<\/strong>Raw was unable to sustain a hot start to the brand split era last Monday.<\/p>\n<p>Raw drew 170,000 tweets, down 36\u00a0percent from last week.\u00a0The volume was slightly below\u00a0the pre-Draft Raw on July 18.<\/p>\n<p>Also, the number of unique authors tweeting about Raw was 34,000, down 27\u00a0percent from last week. The number of Raw uniques\u00a0nearly matched last week&#8217;s Smackdown Live premiere &#8211; 33,000 authors.<\/p>\n<p>&#8211; In <a href=\"http:\/\/www.nielsensocial.com\/nielsentwittertvratings\/daily\/#SeriesSpecials\" target=\"_blank\">Nielsen&#8217;s Twitter TV\u00a0rankings<\/a>, Raw took it on the chin against the season finale of &#8220;The Bachelorette&#8221; on ABC.<\/p>\n<p>After battling back-and-forth for the most social media activity on Monday nights for the past several weeks, ABC&#8217;s show tripled Raw in tweet volume for the finale.<\/p><div id=\"pwtor-725009456\" class=\"pwtor-content pwtor-entity-placement\"><div align=\"center\" data-freestar-ad=\"__336x280 __336x280\" id=\"pwtorchcom_test_300x250\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_test_300x250\", slotId: \"pwtorchcom_test_300x250\" });\r\n  <\/script>\r\n<\/div><\/div>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-2304585741\"><div id=\"pwtor-1300429376\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>By James Caldwell, PWTorch assistant editor Week 2 of WWE Raw in the &#8220;New Era&#8221; fell 28-36 percent in\u00a0social media activity. WWE Raw Social Media Tracking August 1:\u00a0Raw was unable to sustain a hot start <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2016\/08\/02\/81-raw-social-media-tumbles-week-2-new-era\/\" title=\"8\/1 Raw Social Media activity tumbles in Week 2 of &#8220;New Era&#8221;\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":15568,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[3555,3513,96,765,312,71,112,3568],"class_list":["post-28016","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news_wwe","tag-atlanta-raw","tag-august-1-raw","tag-raw","tag-raw-social-media","tag-twitter-tv-ratings","tag-wwe","tag-wwe-raw","tag-wwe-twitter-ratings"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/post\/2016\/04\/CfPKmwKUAAE0Gcv.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/28016","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=28016"}],"version-history":[{"count":1,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/28016\/revisions"}],"predecessor-version":[{"id":28017,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/28016\/revisions\/28017"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/15568"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=28016"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=28016"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=28016"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}