{"id":7523,"date":"2016-01-12T13:45:06","date_gmt":"2016-01-12T19:45:06","guid":{"rendered":"http:\/\/www.pwtorch.com\/site\/?p=7523"},"modified":"2016-01-12T14:35:25","modified_gmt":"2016-01-12T20:35:25","slug":"january4rawratings","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2016\/01\/12\/january4rawratings\/","title":{"rendered":"1\/4 Raw Ratings UPDATE &#8211; DVR Viewership &#038; male-female pattern"},"content":{"rendered":"<div id=\"pwtor-135139026\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p><strong>RAW VIEWERSHIP REPORT:<\/strong>\u00a0The first Raw of 2016 featured a WWE Title match of Roman Reigns vs. Sheamus with Mr. McMahon as special referee&#8230;<\/p>\n<p><strong>WWE Raw TV Ratings Tracking<\/strong><\/p>\n<p>&#8211; <strong>January 4:\u00a0<\/strong>The first Raw of 2016 scored a 2.49 TV rating, essentially even with a 2.47 rating for the final Raw of 2015.<\/p>\n<p>By comparison, the first Raw of 2015 scored a 2.80 rating following up on a 2.50 rating to close 2014.<\/p>\n<p>&#8211; Raw averaged 3.575 million viewers, nearly identical to the final\u00a0Raw of 2015.<\/p>\n<p><b>&#8211; Update:\u00a0<\/b>Raw averaged 3.957 million viewers with DVR viewing. That represents a 10.7 percent add-on.<\/p>\n<p><strong>First Hour<\/strong><\/p>\n<ul>\n<li>3.707 million first-run viewers<\/li>\n<li>377,000 DVR viewers added (10.2%)<\/li>\n<li>4.084 million total live+DVR viewers<\/li>\n<li>Key Demo: The first hour drew the most females 18-49 viewers of the night. F18-49 then declined the remainder of the show.<\/li>\n<\/ul>\n<p><strong>Second Hour<\/strong><\/p><div id=\"pwtor-1986050775\" class=\"pwtor-content pwtor-entity-placement\"><div align=\"center\" data-freestar-ad=\"__336x280 __336x280\" id=\"pwtorchcom_test_300x250\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_test_300x250\", slotId: \"pwtorchcom_test_300x250\" });\r\n  <\/script>\r\n<\/div><\/div>\n<ul>\n<li>3.516 million first-run viewers<\/li>\n<li>340,000 DVR viewers added (9.7%)<\/li>\n<li>3.856 million total live+DVR viewers<\/li>\n<li>Key Stat: This was the least-watched hour of Raw across the board in total viewers, key demographics, and DVR add-ons. It reinforced the conclusion that viewers across all demos are fast-forwarding through the second hour of Raw.<\/li>\n<\/ul>\n<p><strong>Third Hour<\/strong><\/p>\n<ul>\n<li>3.503 million first-run viewers<\/li>\n<li>430,000 DVR viewers added <strong>(12.3%)<\/strong><\/li>\n<li>3.933 million total live+DVR viewers<\/li>\n<li>Key Demos: The third hour drew the biggest audience of the night in the male and adult demographics for both live and DVR.<\/li>\n<\/ul>\n<p><span style=\"text-decoration: underline;\"><strong>Demo Comparison<\/strong><\/span><\/p>\n<p><strong>Males 18-49<\/strong><\/p>\n<ul>\n<li>1.48 first hour; 1.68 with DVR<\/li>\n<li>1.53 second hour; 1.69 with DVR<\/li>\n<li>1.67 second hour; 1.89 with DVR<\/li>\n<\/ul>\n<p><strong>Females 18-49<\/strong><\/p>\n<ul>\n<li>0.94 first hour; 1.02 with DVR<\/li>\n<li>0.86 second hour; 0.94 with DVR<\/li>\n<li>0.85 third hour; 0.95 with DVR<\/li>\n<\/ul>\n<p>The first hour drew the fewest males 18-49 viewers of the night, but drew the most females 18-49 viewers of the night.<\/p>\n<p>Conversely, the third hour drew the most males 18-49 viewers of the night, but drew the fewest females 18-49 viewers of the night.<\/p>\n<p>The data shows more female viewers watching Raw early, driving up the first hour of Raw, but more male viewers watching the end of the show, replacing female viewers.<\/p>\n<p>&#8211; Raw&#8217;s average median age throughout the show was 43.8 years-old.<\/p><div id=\"pwtor-1466499758\" class=\"pwtor-content-1 pwtor-entity-placement\"><!-- Tag ID: pwtorchcom_test_300x600 -->\r\n<div align=\"center\" data-freestar-ad=\"__336x280 __300x600\" id=\"pwtorchcom_test_300x600\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_test_300x600\", slotId: \"pwtorchcom_test_300x600\" });\r\n  <\/script>\r\n<\/div><\/div>\n<p>&#8211; One year ago, the first Raw of 2015 averaged 3.762 million viewers, about 200,000 more than this year&#8217;s kick-off.<\/p>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-774118608\"><div id=\"pwtor-188107221\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>RAW VIEWERSHIP REPORT:\u00a0The first Raw of 2016 featured a WWE Title match of Roman Reigns vs. Sheamus with Mr. McMahon as special referee&#8230; WWE Raw TV Ratings Tracking &#8211; January 4:\u00a0The first Raw of 2016 <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2016\/01\/12\/january4rawratings\/\" title=\"1\/4 Raw Ratings UPDATE &#8211; DVR Viewership &#038; male-female pattern\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":2,"featured_media":1567,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[96,491,112],"class_list":["post-7523","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news_wwe","tag-raw","tag-raw-tv-ratings","tag-wwe-raw"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/2015\/10\/Rawlogo_3x2.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/7523","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=7523"}],"version-history":[{"count":5,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/7523\/revisions"}],"predecessor-version":[{"id":8025,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/7523\/revisions\/8025"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/1567"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=7523"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=7523"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=7523"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}