{"id":90730,"date":"2019-12-19T23:51:21","date_gmt":"2019-12-20T05:51:21","guid":{"rendered":"https:\/\/www.pwtorch.com\/site\/?p=90730"},"modified":"2019-12-20T00:52:34","modified_gmt":"2019-12-20T06:52:34","slug":"nxt-scores-most-decisive-win-demographically-against-aew-heading-into-the-holiday-break-more-total-viewers-better-rating-more-young-men-and-women","status":"publish","type":"post","link":"https:\/\/www.pwtorch.com\/site\/2019\/12\/19\/nxt-scores-most-decisive-win-demographically-against-aew-heading-into-the-holiday-break-more-total-viewers-better-rating-more-young-men-and-women\/","title":{"rendered":"NXT scores most decisive win demographically against AEW heading into the holiday break, more total viewers, better rating, more young men and women"},"content":{"rendered":"<div id=\"pwtor-881568656\" class=\"pwtor-before-content pwtor-entity-placement\"><hr \/><b>SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)... <\/b>\r\n\r\n<iframe src=\"https:\/\/widget.spreaker.com\/player?show_id=3076978&theme=light&playlist=false&playlist-continuous=false&autoplay=false&live-autoplay=false&chapters-image=true&episode_image_position=right&hide-logo=false&hide-likes=false&hide-comments=false&hide-sharing=false&hide-download=true\" width=\"100%\" height=\"140px\" frameborder=\"0\"><\/iframe>\r\n<hr \/><\/div><p>NXT on USA scored its more decisive victory over AEW Dynamite on TNT last night (12\/18), finishing ahead in both total viewership (among live and same-night-DVR viewers) and the 18-49 demographic that matters most to advertisers and TV networks. AEW had previously has a relatively consistent, and sometimes commanding, lead in the more narrow younger demographics categories.<\/p>\n<p>NXT finished no. 27 in the Wednesday night cable ratings among 18-49 year olds, ahead of AEW at no. 30.<\/p>\n<p>In total viewership, NXT drew 775,000 viewers and AEW drew 683,000 viewers, a difference of 92,000. NXT scored a bigger viewership win on Thanksgiving Eve last month (147,000), but the gap closed after a few days. Taking into account +3 and +5 day viewership totals is unfair for NXT, since many delayed views of NXT happen on WWE Network rather than DVR, whereas AEW can only be seen on delay on DVR.<\/p>\n<p>Where AEW lost biggest is in the key demographics. NXT tied AEW among men 18-49 (0.31 to 0.31), the first time AEW hasn&#8217;t outdrawn them in that demo. NXT won the male 18-34 demo by a 0.23 to 0.18 margin; NXT won that demo only one other time (12\/4). NXT also won the female 18-49 demo by a 0.22 to 0.16 margin.<\/p>\n<p>In terms of the cable rating, NXT topped AEW by a 0.60 to 0.51 margin. NXT&#8217;s cable rating was the same as last week, and below the prior three weeks. AEW&#8217;s 0.51 was down form the 0.56 last week and 0.63 the prior week. It&#8217;s the second lowest yet.<\/p>\n<div class=\"pwtor-end-article-groups pwtor-entity-placement\" id=\"pwtor-3672848929\"><div id=\"pwtor-2286242612\"><div align=\"center\" data-freestar-ad=\"__336x280\" id=\"pwtorchcom_medrec_3\">\r\n  <script data-cfasync=\"false\" type=\"text\/javascript\">\r\n    freestar.config.enabled_slots.push({ placementName: \"pwtorchcom_medrec_3\", slotId: \"pwtorchcom_medrec_3\" });\r\n  <\/script>\r\n<\/div>\r\n\r\nTHANK YOU FOR VISITING<\/div><\/div>","protected":false},"excerpt":{"rendered":"<div class=\"mh-excerpt\"><p>NXT on USA scored its more decisive victory over AEW Dynamite on TNT last night (12\/18), finishing ahead in both total viewership (among live and same-night-DVR viewers) and the 18-49 demographic that matters most to <a class=\"mh-excerpt-more\" href=\"https:\/\/www.pwtorch.com\/site\/2019\/12\/19\/nxt-scores-most-decisive-win-demographically-against-aew-heading-into-the-holiday-break-more-total-viewers-better-rating-more-young-men-and-women\/\" title=\"NXT scores most decisive win demographically against AEW heading into the holiday break, more total viewers, better rating, more young men and women\">[&#8230;]<\/a><\/p>\n<\/div>","protected":false},"author":1,"featured_media":90729,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"episode_type":"","audio_file":"","podmotor_file_id":"","podmotor_episode_id":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","filesize_raw":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[6163,2,13,3],"tags":[],"class_list":["post-90730","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-aew-news","category-prowrestlingnews","category-news_nxt","category-news_wwe"],"jetpack_featured_media_url":"https:\/\/www.pwtorch.com\/site\/wp-content\/uploads\/post\/2019\/12\/Screen-Shot-2019-12-20-at-12.39.27-AM.png","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/90730","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/comments?post=90730"}],"version-history":[{"count":1,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/90730\/revisions"}],"predecessor-version":[{"id":90731,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/posts\/90730\/revisions\/90731"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media\/90729"}],"wp:attachment":[{"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/media?parent=90730"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/categories?post=90730"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.pwtorch.com\/site\/wp-json\/wp\/v2\/tags?post=90730"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}