WWE announces opening of first international Performance Center, Triple H touts it as next step in establishing NXT brands worldwide

By Wade Keller, PWTorch editor


WWE has announced the opening of the UK Performance Center, which they tout as the first world-class WWE training facility outside of the United States “and a significant step in WWE’s efforts to localize content around the world.” WWE issued the following press release to PWTorch.com today with additional details and a quote from Triple H.


WWE OPENS FIRST INTERNATIONAL PERFORMANCE CENTER

LONDON, UK and STAMFORD, Conn., January 11, 2019 – WWE (NYSE: WWE) today announced the opening of the UK Performance Center, the first world-class WWE training facility outside of the United States and a significant step in WWE’s efforts to localize content around the world.

With 17,000 square feet, two training rings, world-class strength and conditioning equipment and versatile content creation infrastructure, the UK Performance Center will enable WWE to train athletes through a comprehensive program including in-ring training, physical preparedness and character development.

“This is the latest milestone in our global localization strategy and the next step in establishing local NXT brands around the world,” said Paul “Triple H” Levesque, Executive Vice President, Talent, Live Events, and Creative. “We are incredibly proud to open the UK Performance Center and provide our NXT UK Superstars the same world-class coaching and development programs that we deliver at WWE’s Performance Center in Orlando, Florida.”

More than 30 of the best European talent signed to the NXT® UK brand will train at the UK Performance Center and can be seen weekly on the NXT UK program that streams on WWE Networkevery Wednesday night at 8 pm GMT/3PM ET.

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