John Cena in new “Hefty” ad campaign

July 18, 2016

By James Caldwell, PWTorch assistant editor The Hefty brand is set to unveil three different TV ad spots featuring WWE star John Cena. Cena, who is looking to expand his mainstream recognition, is pitching Hefty […]

Brock Lesnar speaks on potential drug-testing violation

July 16, 2016

By James Caldwell, PWTorch assistant editor Apparently unconvinced of a potential drug-testing violation prior to his UFC 200 fight, Brock Lesnar issued a one-sentence statement Friday night vowing to figure out what happened. “We will […]

“ESPYs” TV audience down from last year

July 14, 2016

The 2016 ESPYs hosted by John Cena fell 29 percent in overnight TV viewership compared to last year’s broadcast on ABC. The three-hour prime time broadcast drew 5.48 million viewers in overnight metrics reported by […]

WWE Draft extended to WWE Network

July 14, 2016

WWE will be extending their Draft presentation to WWE Network next Tuesday, July 19. WWE has announced a pre-show, a “second screen experience” during the Draft, and a post-show reacting to the Draft all on WWE Network. […]

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