8/11 TNA Impact Viewers with DVR update

By James Caldwell, PWTorch assistant editor


A semi-live edition of TNA Impact vs. the Olympics equalled a virtual wash for TNA Impact on Thursday night.

TNA Impact Viewership Tracking

August 11: TNA Impact semi-live from Orlando drew 315,000 viewers, essentially the same as 317,000 last week.

The slight decline did continue TNA’s downward trend since moving to Thursday nights, though…

  • July 21: 362,000 first-run, 410k with replay
  • July 28: 350,000 viewers
  • Aug. 4: 317,000 viewers
  • Aug. 11: 315,000 viewers

Update: TNA got a DVR bump to bring the total audience above last week’s Impact.

Impact added 67,000 DVR viewers for a total audience of 382,000, up from 371,000 total viewers on August 4.

WeekDateThurs
Viewers
DVR
Viewers
TOTAL
VIEWERS
17/21/16
Thurs. Shift
362,000
48,000 replay
34,000444,000
27/28/16350,00047,000397,000
38/4/16317,00054,000371,000
(-6.5%)
48/11/16315,00067,000382,000
(+3.0%)
58/18/16355,00047,000402,000
(+5.2%)
68/25/16373,00044,000417,000
(+3.7%)
79/1/16351,000n/a351,000
89/8/16337,00057,000394,000
99/15/16366,00053,000419,000
(+6.3%)
109/22/16377,00045,000422,000
(+0.7%)

***

– DEMOGRAPHICS: Impact drew a median age viewer of 54.4 years-old, younger than last week’s 56.2 audience.

The result was slightly more 18-49 viewers than last week. Included was a slight increase in males 18-49 and females 18-49.

The resulting split was 53 percent m18-49 vs. 47 percent f18-49 with the Pop’s soap opera block preceding Impact.

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