Smackdown Rating: Key metrics including ten-week average and how this month compares to last six months (w/Keller’s Analysis)

Last night’s WWE Smackdown Live on USA Network drew a 1.77 rating among live and same-night DVR viewers, according to Nielsen Media Research. That is up from the 1.72 rating last week and right in line with the ten-week rolling average headed into this week of 1.76. One year ago this week, Smackdown drew a 1.88 rating, well above 1.68 ten-week rolling average headed into that episode.

Viewership was 2.578 million.

Keller’s Analysis: The monthly average so far is 1.75, down from the 1.87 average during the “Under Siege” dual brand Survivor Series cross-over hype. It is above the 1.68 average from October, although it was really 1.72 if excluding the lower rated Halloween episode. It’s right in line with the 1.78 and 1.75 averages of September and August respectively, but above the 1.66, 1.65, and 1.60 averages of the prior three months during the start of Jinder Mahal’s reign and after John Cena left the brand as a weekly presence.

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NOW CHECK OUT THIS RECENT REPORT: Raw Rating: Without Roman Reigns, and with a third hour absent any heavily hyped hook, viewership crashes (w/Keller’s Analysis)