WWE Smackdown Ratings Report: The Sami Zayn and Bloodline part of viewership increase over last year

By Wade Keller, PWTorch editor


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Six weeks in 2023, the Sami Zayn-Bloodline storyline is part of a stretch of Smackdown viewership above year-ago numbers. Last week’s Smackdown (2/10) averaged 2.468 million viewers, above 2.384 million the prior week. The U.S. household rating was 1.51, up from 1.40 the week before.

The six-week average in 2023 is 2.373 million viewers and a 1.42 rating. The first six weeks of 2022 averaged 2.217 million viewers and a 1.37 rating. That’s a 7 percent increase in viewership and a 3.6 percent ratings increase.

In the 18-49 demographic last week, Smackdown drew a 0.64 rating, up from 0.61 the week before and above the year-ago number of 0.55. The six-week average in 2023 is 0.59. A year ago, the six-week average to start 2022 is 0.57. That’s a 3.5 percent increase.

Smackdown finished no. 1 in the key demo last Friday on all of broadcast televsion. It outdrew “Young Rock” on NBC, which drew a 0.2 demo rating and 1.363 million viewers. The closest rating “Fire Country” on CBS, which drew a 0.48 rating in the key demo. In total viewership, Smackdown actually landed seventh out of nine broadcast network shows on Friday night on CBS, NBC, ABC, and Fox.

CHECK OUT… AEW Dynamite Ratings Report: Top five in key demo, but viewership and demo rating sharply down from year ago numbers, 7-day totals

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