12/28 Raw Twitter Ratings – big rebound from “Slammys” Raw

By James Caldwell, PWTorch assistant editor

John Cena (photo credit Wade Keller © PWTorch)

SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...

After last week’s “Slammys” edition of Raw fared poorly in Nielsen’s Twitter TV Ratings, the final Raw of 2015 rebounded in a big way to draw the highest score in four months.

WWE Raw Social Media Tracking

December 28: Monday’s Raw drew a unique Twitter audience of 1.788 million, up 52 percent from last week’s poor Slammys audience of 1.177 million.

The show featuring the return of John Cena and re-involvement of Mr. McMahon drew the most uniques since August 31. It was also the first time above the 2015 average since Aug. 31.

Total impressions were 10.385 million, up 16 percent from last week’s show. It was the second-most impressions since Aug. 31.

Raw re-assumed the #1 spot among series & specials on Monday night. If compared to one-off sports programming, Raw would have ranked #3 behind Monday Night Football and one college football bowl game.

WWE Raw Social Media Scoresheet 2015

– Unique High: 3.563 million (3/30 post-WM31)
– Impressions High: 26.587 million (3/30 post-WM31)
– Uniques Low: 1.077 million (11/30) … previous – 1.121 million (9/14) & 1.130 million (9/7), 1.234 million (1/5)
– Impressions Low: 6.682 million (11/9) … previous – 7.127 million (6/8)

– Avg. Weekly Uniques: 1.748 million
– Avg. Weekly Impressions: 10.321 million
– Avg. Mon. Rank: #2 among series & specials

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