2/2 TNA Impact Viewership & DVR Update

By James Caldwell, PWTorch assistant editor


SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...

Viewership for Week 5 of TNA’s run on Pop TV dipped in both live and DVR viewership compared to the show’s peak last week.

TNA Impact Viewership Tracking

February 2 (Week 5): TNA Impact drew a combined Tuesday night audience of 407,000 viewers, down from 443k the previous two weeks.

The first airing drew 295,000 viewers, down from 339k last week. The replay then drew 112,000 viewers, up slightly from last week to make up some of the difference.

– DVR Update: Impact added 35,000 DVR viewers, down sharply from 62,000 last week. That hurt the total audience…

Impact’s Total Audience was 442,000 viewers, down 12 percent from 504k last week.

DEMOGRAPHICS: TNA was hurt by drawing a narrower audience than recent weeks. The median age was outside of the 18-49 window at 52.6 years-old.

Also, the show split 75 percent males 18-49 and 25 percent females 18-49, which is the opposite of Pop’s standard programming.

– Through the first five weeks on Pop, Impact averaged 400,400 combined Tuesday night viewers, placing this week’s audience slightly above average.

DVR Update: Through five weeks, Impact has averaged 434,600 total viewers (live, replay, and DVR).

1 Comment on 2/2 TNA Impact Viewership & DVR Update

  1. You know a show has poor ratings when you have to combine its airing and it;s replay together (and even doing that results in a poor number)

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