2/11 WWE Smackdown Ratings – sharp decline post-Daniel Bryan Raw

By James Caldwell, PWTorch assistant editor

(Search "wade keller" & "pwtorch" to subscribe in podcast app)

The pattern of an uptick in Raw viewership leading to an uptick in Smackdown viewership was broken for the most-recent Smackdown episode.

WWE Smackdown TV Ratings Tracking

February 11: WWE Smackdown scored a 1.72 rating on USA Network, down eight percent from a 1.86 rating the previous week.

Smackdown drew 2.414 million viewers, down nine percent (250,000 viewers) from 2.664 million viewers last week.

Smackdown followed the Daniel Bryan Retirement edition of Raw, which produced a solid week-to-week uptick in ratings and viewership. However, Smackdown did not follow Raw’s lead, as the blue brand went the opposite direction.

Smackdown was hit hard in the males 18-34 demographic, registering the lowest point through six weeks on USA Network. Other demographics did not fare well, either.

  • Males 18-34 was down 27 percent
  • Males 18-49 was down 16 percent
  • Adults 18-49 was down 12 percent

Be the first to comment

Leave a Reply

Your email address will not be published.