2/15 Raw Social Media – 60% decline from Daniel Bryan Raw

By James Caldwell, PWTorch assistant editor


There was a natural decline in Raw’s social media activity on Monday night following the big Daniel Bryan Retirement Show last week. However, the decline put Raw in year-low territory…

WWE Raw Social Media Tracking

February 15: Raw fell 60 percent in Nielsen’s Twitter TV Ratings metrics compared to last week’s D-Bryan show.

– The unique audience was 1.273 million, cut in half (57 percent) from 2.926 million uniques last week.

The previous 2016 low was 1.252 million on January 11 against the National Title football game.

– Total impressions were 7.834 million, down 63 percent from 21.342 million last week.

– The number of unique authors tweeting about Raw was down 62 percent.

– Total tweets on Raw was 136,000, down 60 percent from last week.

Among series & specials on Monday night, Raw ranked #3 behind the “Grammy Awards” on CBS and this week’s “Bachelor” episode on ABC.

If compared to one-off sports programming, Raw would have ranked #2 behind the U.S. Women’s National Team soccer match.

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