Raw Rating: Key metrics including one number within the numbers that might be linked to format and content this week (w/Keller’s Analysis)

This week’s episode of WWE Monday Night Raw drew a 1.90 rating, down from the 1.96 the prior week. It’s the lowest rating since June 12. It’s below the ten-week rolling average, which was 2.00 headed into this week, and it’s below the 2017 average of 2.09 headed into this week. It is below the year-ago rating of 1.94, but only by 0.04.

The dropoff from the first to the third hour was 306,000, which was less than half of las week’s dropoff of 717,000 and the ten-week rolling average of a 443,000 dropoff from the first to the third hour.

Keller’s Analysis: The second hour drew 2.570 million, so there was a bigger dropoff from the first to second hour, and a small dropoff of only 38,000 from the second to third hour. The final two hours was heavy with longer wrestling matches and more wrestling matches than usual, and good competitive match-ups, too. Perhaps that held the audience better than usual because WWE viewers like to see good long competitive wrestling matches over lots of talking segments. Go figure, huh?

NOW CHECK OUT THIS PRIOR NEWS UPDATE: WWE announces a new weekly series broadcast live on Facebook in January featuring mixed tag teams, fan interaction