1/25 Raw TV Ratings & DVR Update for post-Rumble Raw

By James Caldwell, PWTorch assistant editor


SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...

January 25 post-Royal Rumble Raw TV Ratings now updated with DVR viewing…

WWE Raw TV Ratings Tracking

January 25: The post-Rumble Raw scored a 2.93 rating, up five-tenths (20 percent) from a 2.45 rating last week leading into the Rumble.

It was the highest rating since post-WrestleMania Raw in March of last year. The Post-WM31 Raw was also the last time Raw scored a 3.o rating.

– One year ago, the post-Rumble Raw when the show was snowed-out drew a 3.28 rating and averaged 4.420 million viewers. This year’s Raw captured the recent downward trend.

– Raw averaged 4.098 million viewers, up about 600,000 viewers (17 percent) from last week’s show.

It was the first time Raw averaged more than four million viewers since June 2015 following the TLC PPV.

DVR UPDATE: Raw averaged 4.499 million viewers with DVR’ing factored in, up about 630,000 viewers from last week. There was a DVR bump on top of the big surge in live viewership for post-Rumble Raw.

The following is a break down of Raw’s hourly viewing with DVR viewing factored in.

Raw First Hour

  • 4.140 million live viewers
  • 329,000 DVR viewers added (7.9%)
  • 4.469 million total viewers
  • Key Stat: The DVR percentage was the lowest for any hour this year, so the first hour mainly drew a predominantly live audience for the immediate Rumble fall-out.

Raw Second Hour

  • 4.183 million live viewers, slightly up from the first hour
  • 406,000 DVR viewers added (9.7%)
  • 4.589 million total viewers, the most combined viewers for any hour this year
  • Key Demos: The biggest audience came from general adult viewers, mainly female. Raw scored its highest rating of the night in adults 18-49, adults 25-54, and females 18-49 during this hour.

Raw Third Hour

  • 3.972 million third hour viewers
  • 469,000 DVR viewers added (11.8%)
  • 4.441 million total viewers, nearly topping the combined audience of the first hour and still trailing the second hour.
  • Key Demos: There was a surge in male viewership during the third hour. M18-49 jumped to a 2.05 rating live and 2.30 with DVR. Whereas, F18-49 fell to its lowest point of the night, drawing half of the m18-49 rating with a 0.99 live and 1.12 with DVR.

The following is a break down of the always-interesting male vs. female adult viewership, which has definitely become the weekly pattern.

Males 18-49

  • First Hour: 1.83 rating live, 2.01 rating with DVR
  • Second Hour: Uptick to 1.98 rating live, 2.19 with DVR
  • Third Hour: Big gain to 2.05 rating live, 2.30 with DVR

Females 18-49

  • First Hour: 1.05 rating live, 1.16 with DVR
  • Second Hour: Uptick to 1.10 rating live, 1.24 with DVR
  • Third Hour: Big dip to 0.99 rating live, 1.12 with DVR

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