7/13 Lucha Underground Viewers – Week 2 of “Ultima Lucha Dos” improves, plus DVR audience

By James Caldwell, PWTorch assistant editor


Ultimate Lucha Dos (c) Lucha Underground/El Rey Network

Week 2 of “Ultima Lucha Dos” grew slightly from the first week, adding in a better replay audience than the first episode.

Lucha Underground Viewership Tracking

July 13: The second week of Lucha Underground’s three-week “Ultima Lucha Dos” improved 14.7 percent in Wednesday night audience and 14.8 percent in total audience, counting DVR viewing.

The original airing on Tuesday night drew 108,000 viewers, only slightly up from 104,000 viewers on July 6.

However, the replay improved to 56,000 viewers from 39,000 last week.

The total Tuesday night audience was 164,000 viewers, up 14.7 percent from 143,000 last week.

– In DVR viewing, Lucha added 22,000 viewers, up from 19,000 last week.

TOTAL AUDIENCE was 186,000 viewers, up 14.8 percent from 162,000 total viewers last week.

– DEMOGRAPHICS: Lucha’s median age viewer was 48.5 years-old, almost the same as 48.4 last week.

Lucha ranked in the desired 18-49 window for two consecutive weeks for the first time in one month.

Lucha still struggled to draw in female viewers, though. This week’s split was 83 percent males 18-49 and 17 percent females 18-49.

Lucha Underground "Ultima Lucha Dos" July 2016 Series

WeekDateCbl
Rank
LiveReplayDVRTOTAL
VIEWERS
17/6/16
ULD Wk 1
216104,000
39,00019,000162,000
27/13/16
ULD Wk 2
182108,00056,00022,000186,000
(+14.8%)
37/20/16
ULD Wk 3
177137,00043,00041,000221,000
(+18.8%)

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