SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...
Last night’s episode of WWE Monday Night Raw on USA Network drew a 1.92 rating among live and same-night-DVR viewership, down from last week’s New Year’s Day episode, which drew a 1.94. Last night’s show went up against a highly-competitive college football championship game.
The rolling ten-week average headed into this week was 1.96, including a lower than average Christmas night edition. The 2017 average was 2.06.
The hourly dropoff was above average, with 2.993 million in the first hour and 2.502 million in the third hour, for a drop of 491,000. The average dropoff the last year is around 290,000.
One year ago, Raw drew a 2.03 rating and two years ago it drew a 2.36 rating.
Keller’s Analysis: This wasn’t unexpected up against that highly rated college football championship. The dropoff is most likely attributable to the competitiveness of the college football game as the main event was pretty strong featuring Balor Club vs. “Champions Club” (with an eye-roll from Roman Reigns and Seth Rollins).