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6/1 Update: There are two updates related to Ryback’s “The Big Guy” and “Feed Me More” trademarks in the Timeline of Events below.
WWE and Ryback (Ryan Reeves) have been in a trademark battle throughout 2016. The issue boiled over at the beginning of May and Ryback has not been part of WWE over the past month.
At the May 2 WWE Raw taping, there was a dispute that led to Ryback leaving Raw TV and missing a battle royal that he was advertised for during the show.
One aspect of the dispute centers on various trademarks, as first reported by Pro Wrestling Sheet.
The latest trademark dispute is over the term “The Big Guy.” Earlier this year, Ryback and WWE filed separately for the same “Feed Me More” trademark.
The following are the records reported at the United States Patent and Trademark Office.
Timeline of Events – “The Big Guy” trademark
– July 9, 2015: Ryback (Ryan Reeves of Las Vegas) filed for the trademark for merchandising purposes of “clothing, namely, t-shirts, hats, athletic pants, baby bibs, and wristbands.”
Update: This trademark for merchandising purposes is now listed as dead as of April 21.
– October 29, 2015: Reeves filed for the trademark for his persona, specifically “conducting entertainment exhibitions in the nature of performances by a professional wrestler and entertainer; Entertainment information; Entertainment services, namely, personal appearances by a sports celebrity.”
– January 4, 2016: WWE filed for the same trademark for entertainment services, namely “wrestling exhibitions and performances by professional wrestlers and entertainers rendered live and through broadcast media including television and radio, and via the internet or commercial online service,” etc.
– May 3, 2016: After leaving Raw TV on May 2, Reeves re-filed on Tuesday, May 3 claiming ownership of the persona trademark from October 2015.
Timeline of Events – “Feed Me More” trademark
– July 27, 2015: Reeves filed for the trademark for merchandising purposes of “Clothing, namely, shirts, athletic pants, tank tops, shorts, and cloth bibs.”
– July 4, 2016: On the same day WWE filed for “The Big Guy” persona trademark, WWE filed for the “Feed Me More” persona trademark. The same purpose was for “Entertainment services, namely, wrestling exhibitions and performances by professional wrestlers and entertainers rendered live and through broadcast media including television and radio, and via the internet or commercial online service.”
– February 9, 2016: Reeves re-filed his merchandising trademark.
– May 26, 2016 Update: Reeves filed for a new “Feed Me More” trademark specific to “dietary and nutritional supplements.”
Reeves also created a new company called Feed Me More, LLC that is the registered owner of the trademark. The address of the LLC is listed as a P.O. Box number in Las Vegas.
In previous filings, Ryback filed under his individual name of Ryan Reeves, using the same P.O. Box in Las Vegas. He also retained the same Las Vegas attorney, Mark Borghese.