SPOTLIGHTED PODCAST ALERT (YOUR ARTICLE BEGINS A FEW INCHES DOWN)...
Last night’s episode of WWE Monday Night Raw (10/1) drew a 1.63 rating, down from last week’s 1.64, and thus again ranks as one of the lowest rated Raws in all of Raw history.
Whereas last week’s story within the hourly numbers was the sharp drop-off from hour one (2.493 million) to hour two (2.275 million), this week’s story is the drop-off from the second hour (2.325 million) to the third hour (2.081 million). The third hour average this year is 2.80 million, and the Jan. 22 episode earlier this year drew nearly double the viewership (4.147 million).
The third hour featured the end of The Shield-Braun & Drew & Dolph angle, the long segment with Elias and Kevin Owens with the crowd booing, a Bobby Lashley vs. Kevin Owens match, a Bayley vs. Alicia Fox match, and the Shawn Michaels in-ring interview with ending with surprise appearances by Undertaker, Triple H, and Kane.
The first hour drew 2.500 million viewers, so the viewership dropped every hour. The drop from the first to third hour (419,000) was only the fourth time viewership dropped more than 400,000 since WrestleMania earlier this year.
The ratings for Raw the last two years on this same Monday were 1.93 and 1.92, so this week’s and last week’s rating appears to be showing signs of a lower “new normal” for the program. The 2018 average so far is 2.05, down from 2.10 through this week last year.
In the key 18-49 demographic cable rankings for the evening, as charted by TVByTheNumbers, Raw finished in the sixth, seventh, and eighth spots in the top ten behind ESPN’s Monday Night Football related shows (positions 1-4) and “Love & Hip Hop Hollywood” on VH1. In total viewership, Raw finished behind 11 other shows in total viewers on Monday night, including mostly news/politics shows on Fox News and MSNBC.
CHECK OUT LAST WEEK’S RATINGS REPORT: Raw Ratings: A nearly record-low rating and sharp drop-off for last night’s USA Network flagship program (w/Keller’s Analysis)